Call Tracking & Routing

LeadsPedia makes Call Tracking and Routing Simple.


Bring Pay Per Call Offers to Your Network

Route calls from the right publishers to the right advertisers

Multichannel Call Attribution

Know What Makes Your Phone Ring

Dynamic Website Call Tracking

Create one tracking phone number per marketing campaign, and use our dynamic number insertion to easily display a campaign-specific tracking phone number to each visitor on your website. With our real-time reporting, you can be notified instantly when you receive a call, and see which campaigns deliver the highest ROI.

Static & Offline Call Tracking

Make more money by identifying the marketing channels that make your phone ring. Measure the phone leads you receive from your offline marketing efforts, including direct mail, newspaper, radio, TV, and printed brochures. Learn more about your customers and your campaigns so you can be even more effective and close more sales.


IVR Tree

Whether you want to check duplicates based on phone number or email address. LeadsPedia allows you to create custom duplicate check rules that fits your business.

Lead Validation

Validate leads through close examination of phone numbers, IP addresses, physical addresses, emails and much more.

True Verification

Verify lead data by making sure lead communication methods are working or physically exist.


Our Awesome Features

Multilingual Text to Speech

We support Text-to-Speech.

Call Recording

The option to record calls.

Recording Storage

No charge for recording.

Whisper Messages

Play a whisper messages.

Geo-Targeting

Target by Area Code, City, State or Zip code.

Repeat Calls

Option to bill for repeat calls.

Hold Music

Upload custom hold music.

Sub Affiliates

Track up to the sub affiliate level.

Postback Pixels

Postback to your affiliate when the call is billable.

Call Routing Features



Routing Types

Easily route inbound calls by the price, priority, round robin or weighted rule. It's quick and simple.

Call Routing Schedule

Different buyers have different delivery schedule. With LeadsPedia, you can set different delivery schedules per buyer.

Manage Caps

With LeadsPedia, you have the ability to set hourly, daily, weekly, and monthly lead delivery caps.

Setup Numbers Instantly

Configure new call tracking numbers in less than a minute. Our call flow builder helps create custom call routing for your business.

Dynamic Number Insertion

Automatically show your tracking phone number to the right audience. Capture the full visitor journey before and after the call.

Call Routing Rules

Do you want to block a specific affiliate From routing calls to a specific advertiser? Simple, this can be accomplished within seconds.

Real-Time Reports

LeadsPedia is capable of bringing your business, and all the data it relies on, together in one place!

You're at the helm of your business, but you're too busy collecting reports from every far-flung corner of your organization to step back and see the big picture. That's a real headache–and not the kind you want to deal with when company growth is at stake.


LeadsPedia delivers unmatched visibility into progress, performance, and processes across your entire organization, so your business is always moving forward.


LeadsPedia connects all the marketing data you care about so you can center strategic discussions around real-time data, and clearly demonstrate marketing’s contribution to the bottom line—all in one place.

See what LeadsPedia can do for you.

Discover the powerful features, benefits and flexibility of LeadsPedia today!